Cordlife Group Limited is a consumer healthcare company listed on the Mainboard of the Singapore Exchanges Trading Limited since 2012. The company is one of the pioneers in the core blood banking industry in Asia. The Group has since built a distinguished brand name and gained a solid foothold in the markets it operates, namely Singapore, Hong Kong, Malaysia, India, Indonesia and the Philippines.
We conceptualised the annual report cover with a whimsical image that tied-in with the title. We used a combination of simple graphs and a timeline of events to communicate engaging information. Overall, we adopted a clean and simple columns layout for an easy read.
Services: Brand Strategy, Art Direction and Communication Design.